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How to prepare dazzling magenta paint


Pantone 2023 Color of the Year: How to Use Viva Magenta in Your Home

A landscape shot of the Sulak River with a superimposed graphic of the Pantone Color of the Year 2023: Viva Magenta. The image is tinted to match the magenta color.

Another year, another statement from the Pantone Color Institute, the leading authority on all things color design. The global color expert recently announced their Color of the Year for 2023: Viva Magenta . A beautiful hue of the red family, it is vibrant and soothing at the same time. Just like last year’s selection, Very Peri , it captures common feelings shared by modern homeowners while presenting a bounty of creative design solutions. Learn a bit more about this special color and how you can incorporate it into your home.

A hand holds up a paint swatch of a magenta color palette containing Pantone’s Color of the Year 2023: Viva Magenta.

Image Source: Getty Images – Image Credit: YakubovAlim

Pantone Color of the Year 2023: Viva Magenta

Viva Magenta is a bright, crimson red that balances warm and cool energy. Pantone describes the color dynamically, calling it “fierce” and “rich.” They say it differs from last year’s selection in that Viva Magenta answers our “collective need for strength.” So, what does this mean for you as a homeowner? Viva Magenta is a color of unity. It has the power to embrace and make your guests feel welcomed while maintaining a modern aesthetic . Colors in the red family are known to make a home feel comfortable , especially in the dining room. It has often been said that reds can stimulate appetite.

A section living room of a living room with an art deco-style side table and a rounded fabric chair. The wall, chair, and table are all magenta. On the wall, there’s a graphic showing Pantone’s Color of the Year 2023 Viva Magenta and its Pantone color code: 18-1750.

Image Source: Shutterstock – Image Credit: Ume Illustration


How to Use Viva Magenta in Your Home

This year’s interior design trends are showing a preference for colorful decorating. Viva Magenta fits this mold perfectly. It is a bold and vivacious choice for interior paint. Need a splash of energy in the living room? Looking to give your dining room a makeover ? Viva Magenta may be the perfect solution.

In terms of complementary colors, Pantone specifically calls out pale grays, blues, and pastels. This shade of magenta can be a stunning accent color for homeowners that prefer a more neutral backdrop while incorporating elements of contemporary home design . The typical accent pieces come to mind: pillows, blankets, and throw rugs. However, Viva Magenta is also perfectly suited for accent items in the kitchen—think glassware, candle holders, hand towels, etc. For those who are ready to dive into the deep end of the magenta pool, consider a velvet couch. Its boldness also goes well with interior design styles that are characterized by flair, such as Art Deco interior design .

A section of a living room with a comfortable rounded couch and a coffee table. The pillow and walls are magenta, reflecting Pantone’s Color of the Year 2023: Viva Magenta.

Image Source: Shutterstock – Image Credit: Viktoria Lytvyn

Viva Magenta is sure to lead the eye throughout your home. Its magnetic energy may be the missing ingredient to your interior design plans for 2023. For more information on color design tips, read our blog post on Colorful Modern Design Trends for Your Home .

­­­­­­Featured Image Source: Shutterstock – Image Credit: sommthink


Magenta – Face & BodyArt FX Cake Paint

The number one best seller in the range, Global Colours’ Magenta is unbeatable for versatility and is a must-have in your face painting kit. Perfect for outlines/detail on butterfly wings, split cake designs, one stroke creations and as a shading/stencil colour for pale/pastel designs. It makes an ideal lipstick when used on its own, or when combined with Deep Magenta for an ombre lip. It also looks stunning when paired with white for beautiful high-contrast, double-loaded flowers. Available in 20g and 32g cakes.

Global Colours’ face and body paint is a painter’s dream come true. With bold, vivid colours and a smooth consistency, Global Colours’ paints are ideal for face and body art. The Global Colours range contains over 55 vibrant shades including UV reactive, metallic and pearl colours. Global Colours’ face and body paint cakes are easily activated with water, dry to a velvety finish in under a minute, and stay bold, bright and smudge-free in even the toughest conditions.

Global Colours’ face and body paint is:

  • Paraben free
  • Fragrance free
  • Gluten free
  • Vegan
  • Not tested on animals
  • Water-activated, so a little goes a long way (great value!)
  • Highly pigmented, bright colours
  • Reliable even in hot and humid climates
  • Non-staining and easy to remove
  • Made in an ethical facility with safe working conditions
  • In recyclable packaging

Global Colours paints are labelled to be compliant with all worldwide safety regulations (FDA, EU & ASTM). A note about all Neon Colours plus Magenta, Deep Magenta & Pearl Lilac: these colours contain pigments that have not yet been tested by the FDA, but they have been used in the industry on millions of faces over many years without reported side effects. As they have not been tested, we are required by the FDA to label them as Special FX and to be used on hair or prosthetics only. Pearl Pink, Green Deep, Dark Blue, Pearl Deep Blue, Pearl Light Blue, Pearl Mediterranean Blue, Pearl Peacock Blue, Pearl Sage & Pearl Emerald are tested and approved by EU but again have not been tested by the FDA, and therefore must have the Special FX name. We don’t why the FDA doesn’t test these pigments – it’s pretty frustrating for us – what we can tell you is they have all been used on countless faces across millions of products (not just our products) with no reported side effects.

Directions for use: Activate the face paint with sealer or water to a creamy consistency and apply to the skin. The paint will dry quickly to a smudge free finish. Colours can be layered on top of each other, wait until first colour is touch dry before applying next layer.

REMOVAL: Remove easily from the skin with water and soap, makeup remover or makeup wipes.

About Global Colours: Global Colours is a market leader, famous for the quality and safety of their face and body art products for over 25 years. 100% Australian owned, the range is used by professional artists and on movie sets worldwide. Global Colours insist on ethical working conditions in their supply chain, environmental responsibility in their packaging and production, health prioritisation in their ingredient selection and affordable pricing for their customers. The result is a premium quality product that is imbued with heart. Global Colours BodyArt Cakes are made in Taiwan.

Colin Wynn
the authorColin Wynn

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